Growth And Performance Lead (6-Month Contract)
Middle Ads
Experience

5 - 7 years

Industry

Banking & Finance

Employment Type

Full time

Job Summary

We are hiring a Growth and Performance Lead to take full ownership of our customer acquisition and growth funnels. This role requires strong data fluency, A/B testing experience, and an innovative mindset to scale our digital growth efforts across platforms.

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Responsibilities
  • Develop and implement strategies to drive user growth and retention
  • Manage performance marketing across digital channels (Google Ads, Meta, etc.)
  • Conduct A/B tests to optimize conversion rates
  • Analyze funnel metrics and identify bottlenecks
  • Work cross-functionally with product and content teams to drive aligned growth efforts
  • Measure ROI and prepare regular performance reports
     


Requirements
  • B.Sc or HND in Marketing, Business, Data Science, or related fields
  • 4–6 years of experience in growth, digital marketing, or analytics roles
  • Proficiency in Google Analytics, Mixpanel, CRM tools, and SQL
  • Strong quantitative skills and experience with experimentation (A/B testing)
  • Ability to thrive in a fast-paced startup environment
     


Salary - N
Application Deadline - 31st Jul, 2025